Nextiva is a voice-over-internet-protocol company based in Scottsdale, Arizona. Nextiva focuses on the area of cloud-based communication Nextiva indicates its telephone and other technology services are currently used by 150,000 businesses.
About the project
I built an MVP version of automations for sales and services. I worked with engineers to understand the backend, and we also validated the user experience with usertesting.com service. Basically, we had two sections: the templates with a full content editor and the dashboard to monitor active automations.
Senior Product Designer
(full time employee)
I also provided a vision for use of automations across all services of the company. Thanks to the quality of the MVP version validated by some users, the company decided to build an improved version of automations for NextivaOne, a new flagship app of the company, CRM oriented.
Figma high fidelity prototype
Download a short video of the MVP version
PDF of the long term vision